Who Hosts the Best Events? Publishers!

Who Hosts the Best Events? Publishers!

It’s true and you as an event coordinator/manager for a media publisher know it: publishers hold the best events!  – Sailing mag? You probably host boat shows. – Publisher of a wine connoisseur online/print magazine? You’re the extremely popular publisher...
Looking for a Great ROI on Advertising Sales?

Looking for a Great ROI on Advertising Sales?

Start a Joint Venture with Other Publishers! When it comes to advertising, many people may think that ads in print publications are deader than dead. But that’s not true. And it’s not that online advertising is so alive it beats the pants off of the ROI of print...
What’s in Store for Emails?

What’s in Store for Emails?

You probably receive dozens of emails a day, don’t you? And of those emails, how many do you delete without opening? Seventy-five percent or so? Even from senders on whose lists you asked to join? So we think it’s fair to say that you think emails are dead – deader...