by Zach Gilbert | Blog, Sales
Many print and even online publications rely on ad sales (as well as subscriptions) for revenue. And, while subscriptions are up for digital magazines and newspapers (particularly since the start of the pandemic) it’s wise to also sell ads for additional revenue, even...
by Zach Gilbert | Blog, Sales
Among the many things that terrific sales managers do, is embracing the great value of detailed sales reports. Reports with a lot of insightful “meat” in them can help sales representatives understand more clearly how your target market can make the best of your...
by Zach Gilbert | Blog, MagHub Tips
If you ran your publishing enterprise (whether online or print) in-person/in-house, well, things probably have changed for you – big time – and you’re now managing most, if not all, of your employees remotely. This shouldn’t be hard. Truly. Many of your workers...
by Zach Gilbert | Blog, Sales
(So That Everyone Succeeds and You Stay Happy) Managing a sales team for your publishing enterprise. Sounds simple, right? After all, good sales people need no managing: just let ’em lose and watch ’em go! If only… Good salespeople do have a lot of get up and go. Or,...
by Zach Gilbert | Blog, Magazine Software
What is a CRM? You know the answer, right? Of course you do! A CRM is a customer relationship manager. It’s a tool that helps you manage all of your interactions with prospects, leads and customers/clients. Sounds simple. But the above is a CRM’s features. Its...
