How to Create an Engaging Newsletter
Sending out an email newsletter is a great way to show your customers what you have to offer, to keep them engaged and to entice them to buy more of your products. A newsletter is essential to any good email marketing program.
What is the Competition and Transparency in Digital Advertising Act?
It’s no secret that the digital advertising market is dominated by a few big companies. They have been able to exert tremendous power and control over the market. And this has drawn the attention of lawmakers, alarmed by this situation.
Ad Training 101
Whether you are a newly minted ad manager or a veteran in the field, if you are looking to add to your skills and improve your performance, there is no shortage of continuing education courses out there to help you do that.
One Banner to Rule Them All
First of all, we need to define exactly what banner advertising is. It’s the use of rectangular layouts of different sizes to display advertisements. The content of the rectangle can be an image, text, or both. Images, however, are more popular.
How To Sell Digital Ads
Digital ad campaigns have a number of different moving parts. There are many types of digital ad sales tactics and strategies that can be used.
Is the Display Ad Dead?
Are display ads worth it? The short answer is, it depends. There are a number of things to consider before making a decision on using display ads.
